Specialist, Marketing Operations

July 10

🔄 Hybrid – Toronto

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Plusgrade is the ancillary revenue powerhouse for the global travel industry.

Revenue upgrade platform for the airline industry • Merchandising • Ancillary Revenue • Upsell • Ancillary Revenue Powerhouse

51 - 200

💰 $5.2M Grant on 2022-11


• Play pivotal role in supporting the management of the  marketing tech stack • Enable commercial growth from personalization and multivariate testing • Collaborate with multiple departments across the business • Engage in Salesforce Marketing Cloud build and integration • Manage segmentation/personalization, multivariate tests, user journeys, content changes, and partner campaigns • Maintain end-to-end campaigns within Salesforce Marketing Cloud • Design scalable processes for company growth • Manage testing initiatives and enhance internal systems • Create and update documentation • Propose and implement innovative marketing processes • Take ownership of marketing operations from conception to execution


• 3+ years of experience in marketing operations • 2+ years of experience working with Salesforce Marketing Cloud; certification preferred • Strong understanding of marketing operations, including campaign management, data analytics, and marketing automation • Creative problem-solving abilities and a collaborative mindset • Passion for designing processes that scale • Knowledge of HTML and CSS • Familiarity with webhooks and API integration • An entrepreneurial mindset • A self-starter approach and ability to thrive in a dynamic environment • A results-oriented mindset with a focus on achieving objectives • Ability to be resourceful and adaptable to evolving challenges


• RRSP/401(k) Matching • Comprehensive Health Plans • Flexible Paid Time Off • Travel Experience Credit • Annual Wellness Credit • Team Events and Monthly Lunches • Home Office/Commuter Credit • Work From Anywhere Program • Parental Leave Top Up • Adventure Pass

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